Practical, faith-forward thinking on vision, strategy, people, execution, and donor insights — written for leaders who are in it, not above it.
Emerging trend or fad?
A donor is about to ask an AI assistant how they can help families facing hunger — and complete the gift without ever visiting a website. If your ministry is not visible to that AI, you will not be in that conversation.
Who will fund the mission next?
The donors who have funded your ministry for thirty years are aging out. The generations coming behind them are not automatically walking in. Here is what the data actually shows — and what ministry leaders can do right now.
What Tsedal Neeley’s SPLIT model teaches about leading global teams
The hardest distance to close in a global ministry is not measured in miles — it is measured in connection. Harvard professor Tsedal Neeley’s SPLIT framework gives leaders five levers to bridge social distance.
Why the second gift is the number most ministries aren’t tracking
A first gift is often a response to a moment. The gift that tells you a relationship has begun is the second one — and roughly four out of five first-time donors never give it. Here’s how to measure what almost no ministry tracks.
Why spiritually engaged donors give more than eight times as much
A fully engaged evangelical gives 4.11% of household income versus 0.49% at low engagement. When leaders foster genuine spiritual habits, generosity follows naturally.
The Spiritual Engagement Score and what it reveals about generosity
Ahead of age, income, and race, the strongest predictor of whether evangelicals give, how generously they give, and whether they serve is how spiritually engaged they are. Good measurement makes plain what is actually happening.
Why clarity is a leader’s first job
People cannot run with what they cannot read. Most ministry leaders have no shortage of vision — what is often missing is clarity: a vision made plain enough that the team can carry it without the leader in the room.
Practical, faith-forward writing for ministry leaders — one thoughtful post a week, never more.
